By Staff  www.emirates247.com

Dubai: City of Happy, Creative and Empowered People

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, today inaugurated logo of Expo 2020 in the presence of Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, and Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai.

The inauguration ceremony was witnessed by thousands of citizens of the UAE, residents and visitors from around the world.

Launched in Downtown Dubai, the new logo was also projected onto the world’s tallest building Burj Khalifa. The new logo was inspired by antique factory gold ornaments discovered in 2002 in the archaeological site called Saruq Al Hadid.

The logo is a compilation of patterns of inscriptions and artifacts of Emirati civilization dates back to 4,000 years.

Sheikh Hamdan bin Mohammed honoured the three finalists in the new logo design contest launched in April during the ceremonial unveiling of the logo. More info